A best-in-class conference for security specialists
SnykCon is an annual virtual conference that engages and educates the developer community, all while inspiring them to build with security in mind. The conference is organized by Snyk, a leading developer security platform that helps developers automatically find and fix vulnerabilities in their code to create a safer digital ecosystem. Snyk uses its annual conference to educate and engage its community, share customer success stories and best practices, and grow brand awareness globally.
Snyk’s events team were on a tight timeline to plan and deliver their second virtual SnykCon and so needed a self-service platform with excellent customer support. They also had a number of ambitious event goals to hit including an immersive level of customization that was far beyond the capabilities of most platforms. After extensive research, Snyk decided Hopin was the best solution on the market and a true long-term partner to help the team deliver incredible event experiences.
"We felt at the time – and we still feel several months into the partnership – really confident that the current tools Hopin was able to provide us were not just a fit for the current needs and scope of work, but were comprehensive enough [...] to grow as partners over the coming years. So it was both the current tool stack as well as the flexibility and trajectory of growth in the near future." –Lindsey Cohen, Director of Event Marketing, Snyk
Hopin’s integrations proved invaluable during the planning stage of SnykCon. Snyk’s team made use of the platform’s Figma integration to build out the complex custom elements that would elevate the event experience for attendees and drive engagement. They also made use of Hopin’s Marketo and Salesforce integrations to drive registrations and track which accounts had already planned on attending the event across customers and prospects.