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What’s new?

Monthly Product Update

Read more about Hopin's January 2022 product updates that help with simplifying event creation, optimizing the attendee experience, and enhancing event production, expanding tech integrations.

Monthly Product Update

Read about Hopin product updates that help with audience engagement, data & insights, production quality, hybrid solutions and more.
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2022 Guide to Hybrid Events

Hopin's 2022 guide to best-in-class hybrid events: what they are, why they're important, and how to ensure they're successful.

2022 Guide to Hybrid Events

Hopin's 2022 guide to best-in-class hybrid events: what they are, why they're important, and how to ensure they're successful.
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What’s new?

#EventProof: Level-Up Your Virtual Experiences

Join event industry peers for a half-day summit dedicated to showing event profs how to become #EventProof. You’ll learn how to level-up your virtual events and craft online experiences that satisfy attendees and sponsors alike.

2022 Event Planning Toolkit

Download our free Event Budget, Event Brief, and Run of Show Templates to make planning your in-person, hybrid, and virtual events easy. Save time, stay organized, and feel confident you and your team are on the right track.

Hopin XC: The Global Summit for Experience Creators

Join us for the inaugural virtual summit to recognize, celebrate, and elevate the professionals behind the experiences that define us and make the world feel closer. You'll learn how industry thought leaders are engaging distracted audiences and discover innovative ways to gather.
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What’s new?

#EventProof: Level-Up Your Virtual Experiences

Join event industry peers for a half-day summit dedicated to showing event profs how to become #EventProof. You’ll learn how to level-up your virtual events and craft online experiences that satisfy attendees and sponsors alike.

Hopin XC: The Global Summit for Experience Creators

Join us for the inaugural virtual summit to recognize, celebrate, and elevate the professionals behind the experiences that define us and make the world feel closer. You'll learn how industry thought leaders are engaging distracted audiences and discover innovative ways to gather.
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The Family logo

How The Family added a virtual version to their in-person events with Hopin

About The Family

The Family is a community of European entrepreneurs whose mission is to support purpose-driven creators in their efforts to bring value to society.

The Family began as an offline community with frequent in-person conferences and dinners. Two years ago, they transitioned to an online-first community with in-person events every other week.

Challenge

The Family wanted to create better event experiences for their members and community. To do this, they had a few specific goals:

  • Increase the reach of their events to people outside their network.
  • Attract better speakers from anywhere around the globe.
  • Create more interaction with and between attendees.

On top of that, they needed to quickly transition an upcoming in-person event to a hybrid event that could handle both in-person and virtual attendees.

Solution

Using Hopin, The Family hosted a series of hybrid events with a small gathering of dozens of in-person attendees and hundreds of online attendees. The events entailed a 30-minute presentation for all attendees, followed by live Q&A, with networking before and after.

#

For the Q&A after the presentation, the organizers took questions from both in-person and online participants by having a moderator at the physical event ask the speaker the questions coming in from online attendees. This style of interaction delivered promising results.

Result

The Family reached a new audience of people with their hybrid event. In fact, 60% of the participants had never attended one of their events before.

They also received a higher volume of questions than they typically saw at exclusively in-person events. The organization ended up transitioning fully to virtual events due to the onset of the pandemic.

The lockdown forced us to focus all of our attention on online event formats. And the first results have been so encouraging that we've actually decided to close all our offices and go full-remote.
#
Lorenzo Castro
Product at The Family

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Moving your event online actually amplifies the value of sponsoring it

Get our free ebook How to Generate 6-Figure Value for Virtual Event Sponsors today.
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