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The BBC Event

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Schedule

· Stage
Pre-game Tech Tutorial
2021-06-23T11:45:00Z 2021-06-23T12:00:00Z America/New_York Pre-game+Tech+Tutorial https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Stage
Keynote
2021-06-23T12:00:00Z 2021-06-23T12:30:00Z America/New_York Keynote https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Pro Tips to Update and Optimize Older Blog Posts
This session will help you find ways to get extra mileage out of old content by re-writing, re-purposing and re-optimizing.
Anya Ciecierski
2021-06-23T12:30:00Z 2021-06-23T13:15:00Z America/New_York Pro+Tips+to+Update+and+Optimize+Older+Blog+Posts+ https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Leverage the LinkedIn Algorithm to Attract Leads
LinkedIn is a powerful tool for marketing your services and products. But as with all marketing, strategy is critically important.
Candyce Edelen
2021-06-23T12:30:00Z 2021-06-23T13:15:00Z America/New_York Leverage+the+LinkedIn+Algorithm+to+Attract+Leads https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Networking
Break
2021-06-23T13:15:00Z 2021-06-23T13:30:00Z America/New_York Break https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Panel - How to Talk to Management About Marketing
Experienced marketers and a business owner will discuss how to talk to management about marketing and how you should position your ask to be heard.
Marie Wiese Liz Anderson Jennifer Harris Amy Spencer
2021-06-23T13:30:00Z 2021-06-23T14:15:00Z America/New_York Panel+-+How+to+Talk+to+Management+About+Marketing https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Panel - Creative Ideas for Building Your Brand
Our panelists share how channel marketers can take inspiration from B2C marketing, personalization campaigns, and more to stand out in a sea of sameness.
Natalie Jackson Jenny Davis Julia Flaherty Roland Chi
2021-06-23T13:30:00Z 2021-06-23T14:15:00Z America/New_York Panel+-+Creative+Ideas+for+Building+Your+Brand https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Marketing Strategies for ISVs – Why You Need to Step Up Your Game
How will we get results in a world that has gone virtual? Leave this session with easy-to-apply strategies that will improve your marketing campaigns.
Amiee Keenan
2021-06-23T14:15:00Z 2021-06-23T15:00:00Z America/New_York Marketing+Strategies+for+ISVs+%E2%80%93+Why+You+Need+to+Step+Up+Your+Game https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Lead Generation in the Age of Information Overload
Learn what successful partners of all sizes are leveraging to beef up their online and offline lead generation. 
Donna Krizik
2021-06-23T14:15:00Z 2021-06-23T15:00:00Z America/New_York Lead+Generation+in+the+Age+of+Information+Overload https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Networking
Break
2021-06-23T15:00:00Z 2021-06-23T15:15:00Z America/New_York Break https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Panel - How to Drive Traffic to Your Website with Paid Advertising
Driving traffic to your website has been the name of the game for years, do you know all the options available to you?
Candyce Edelen Matt Chiera Tania Konczynski Sam Bush
2021-06-23T15:15:00Z 2021-06-23T16:00:00Z America/New_York Panel+-+How+to+Drive+Traffic+to+Your+Website+with+Paid+Advertising https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Panel -What Are Your Marketing Rules to Live By?
Learn from others in the industry that share their marketing rules to live by to be successful in channel marketing.
Lindy Belley Darcy Boerio Brian Dunn Krista Magnusson
2021-06-23T15:15:00Z 2021-06-23T15:50:00Z America/New_York Panel+-What+Are+Your+Marketing+Rules+to+Live+By%3F+ https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Closing Session -50 Tips in 50 Minutes
Learn what’s working, what isn’t, hot trends, and ways you can elevate your results - in less than an hour!
Michelle Glenie Barbara Pfeiffer
2021-06-23T16:00:00Z 2021-06-23T17:00:00Z America/New_York Closing+Session+-50+Tips+in+50+Minutes https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)
· Sessions
Happy Hour on Zoom
2021-06-23T17:00:00Z 2021-06-23T18:00:00Z America/New_York Happy+Hour+on+Zoom+ https%3A%2F%2Fhopin.com%2Fevents%2Fthe-bbc-event Hosted virtually on Hopin (link in the description)

Speakers

Amy Spencer

A B2B marketing leader that "gets" sales – figuratively and literally

Marie Wiese

Marketing Automation Strategist and Founder of Marketing CoPilot

Krista Magnusson

CEO/Founder

Sam Bush

Director of Marketing

Roland Chi

Marketing Manager

Tania Konczynski

I love all things marketing strategy & automation in a world that’s constantly evolving

Jennifer Harris

President

Julia Flaherty

Digital Marketing Specialist, Writer/Editor, Type 1 Diabetes Advocate, and Content Producer

Brian Dunn

President

Jenny Davis

Creator of the Original BBC Event

Darcy Boerio

President of DAB Partners

Lindy Belley

Sr. Marketing Manager

Liz Anderson

I have dedicated more than 20 years of my career to my passion for channel marketing and sales

Matt Chiera

Principal Consultant at digital marketing and market research agency Ice Nine Online

Natalie Jackson

I’m a CRM and marketing automation geek who loves to dream up new ways to use data

Anya Ciecierski

Helping VAR/ISV Partners “use the power of the group” with group blogging to drive traffic and leads

Barbara Pfeiffer

I help companies strategize and execute marketing that works

Michelle Glenie

My focus is helping technology publishers, partners & ISVs amplify their marketing and revenue

Donna Krizik

I’m roughly halfway through my lifelong quest to eliminate random acts of marketing

Candyce Edelen

I help clients with marketing strategy and generating leads via LinkedIn

Amiee Keenan

Marketing Guru and Founder of The ISV Society

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