Gateway to Growth: The Digital Route to China and Beyond
to
844 people
attended
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Schedule
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· Stage
Why China, and why now? An introduction to Alibaba and the next 2 days

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· Stage
Understanding the China Opportunity
Bringing together different perspectives to demystify the current market opportunity in China.




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· Stage
Connecting to Chinese consumers
Gain insights into digital savvy Chinese consumers and hear from brand leaders who are turning shoppers into fans.






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· Networking
BREAK / Expo and Networking
Break | Network or meet 1:1 with Alibaba business development teams and regional partners through our virtual expo stands.
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· Stage
Follow the growth: A conversation with Vitabiotics on current and future market opportunities


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· Stage
Livestream Commerce in 2021
Dive into the biggest trend shaping ecommerce in China right now, and learn how you can use this tool to drive sales.




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· Stage
Question time
Join our panel of experts as we reflect on the key themes of the day and open it up to audience questions.




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· Stage
End of day 1
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· Stage
Looking back and looking at the day ahead

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· Stage
The Future is Now
Learn how China is reimagining retail, payments and digital experiences, and what this means for your future growth.




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· Sessions
Session 1: Break out workshops
Cross Border eCommerce 101: Getting started with Tmall Global
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· Sessions
Session 1: Break out workshops
Attracting Chinese consumers to your website: An Alipay case study with The Hut Group
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· Sessions
Session 1: Break out workshops
Building a fashion and luxury brand in China: Reach a larger consumer base with Tmall.com
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· Sessions
Session 1: Break out workshops
Connecting to Digital China with Alibaba Cloud: A case study with Samarkand Global
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· Sessions
Session 1: Break out workshops
Routes to the market and managing your Chinese partners (led by China-Britain Business Council)
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· Expo
BREAK / Expo and Networking
Meet 1:1 with Alibaba business development teams and regional partners through our virtual expo stands to help you take advantage of the China Opportunity.
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· Sessions
Session 2: Break out workshops
Cross Border eCommerce 101: Getting started with Tmall Global
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· Sessions
Session 2: Break out workshops
Strategies to attract local Chinese consumers: An Alipay case study with Hungry Panda
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· Sessions
Session 2: Break out workshops
Connecting to Digital China with Alibaba Cloud: A case study with Samarkand Global
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· Sessions
Session 2: Break out workshops
Cross-border payments: Making local payments in China (with WorldFirst)
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· Sessions
Session 2: Break out workshops
Protecting and enforcing your intellectual property rights in China: Global IP Protection
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· Stage
Wrap up and your next steps

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· Expo
Expo Area - Your next step
Meet 1:1 with Alibaba business development teams and regional partners through our virtual expo stands to help you take advantage of the China Opportunity.
Speakers

Jesper H Halle
Commercial Consul, Teamleader Design & E-commerce, Royal Danish Consulate General in Shanghai
Booths

Tmall Global
China's largest cross-border e-commerce platform

Alibaba Cloud
The Pulse of Digitalization

Alipay
The world’s leading payment and lifestyle platform

WorldFirst
The smartest way to collect, convert and transfer money globally

China-Britain Business Council
Routes to the market and managing your Chinese partners

Leeds City Region Enterprise Partnership
Unlock the Leeds City Region’s vast economic potential

Scottish Development International
Supporting Scottish businesses in the Chinese market

Business Sweden
The Swedish Trade & Invest Council

Royal Danish Consulate General In Shanghai
Part of the Danish Ministry of Foreign Affairs in China

Dansk Erhverv
The Danish Chamber of Commerce