HighEdWeb 2021 Analytics Summit
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Presenters
Vice President of Innovation, VisionPoint Marketing
Enrollment Marketing Manager, Wisconsin Lutheran College
Digital Marketing Strategist, OHO Interactive
Booths
Squiz
Create and choreograph your digital services
Chris Penn
Modern Marketing Measurement Fundamentals
Brian Piper
Google Analytics and Search Console: Insights into Organic Traffic and SEO
Noel Fisher
Priority Mail: Best Practices for Tracking Email Campaigns via Google Analytics
Josh Dodson
GA4; What's it Good For?
Curtis Wech
Visual Data Dashboards and Reports with Google Data Studio
Liz Gross
Social Media Metrics That Matter
Brian Piper
Golden Nugget: Organic traffic improvement from SEO campaign
Carrie Phillips
Golden Nugget: Using Data for Out of Home Marketing
Josh Dodson
Golden Nugget: Connect your web analytics to your CRM
Jackie Vetrano
Golden Nugget: A/B Testing and Uncovering New Insights
Joshua Charles
Golden Nugget: Integrating UTM data from prospective students with Salesforce reports