AdMonsters Virtual Publisher Forum

Name: AdMonsters Virtual Publisher Forum
Start: 2021-03-30 10:00:00 -0400
End: 2021-04-01 14:00:00 -0400

Mar 30, 2:00PM to Apr 1, 6:00PM UTC

815 people attended

Description Sponsors Schedule of Events Speakers Booths

Schedule of Events

March 30, 2021 2:30pm 2:30PM– 3:00PM · Ops Roulette

Reception and Networking Open

Drop in early, mark the sessions that interest you, get yourself settled, and say hi to your peers in the chat!

2021-03-30T10:30:00Z 2021-03-30T11:00:00Z America/New_York Reception+and+Networking+Open https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 3:00pm 3:00PM– 3:10PM · Main Stage

PubForum Kickoff

It's time to start the show! Lets talks about what's in store over the next few days.

2021-03-30T11:00:00Z 2021-03-30T11:10:00Z America/New_York PubForum+Kickoff https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 3:10pm 3:10PM– 3:40PM · Main Stage

Tuesday's Keynote: It's An Ecosystem Not A Wall

Publishers and agencies need to build stronger data collaborations to fuel the advertising ecosystem—powering both buyer and seller alike.

2021-03-30T11:10:00Z 2021-03-30T11:40:00Z America/New_York Tuesday%27s+Keynote%3A+It%27s+An+Ecosystem+Not+A+Wall https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 3:40pm 3:40PM– 3:55PM · Main Stage

How to Approach Ad Product Innovation During The Cookiepocalypse, a Live Q&A with Martini Media

The 2020s are about creativity in marketing, which means pubs should beef up ad products with offerings that incorporate valuable data that advertisers crave.

2021-03-30T11:40:00Z 2021-03-30T11:55:00Z America/New_York How+to+Approach+Ad+Product+Innovation+During+The+Cookiepocalypse%2C+a+Live+Q%26A+with+Martini+Media https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 3:55pm 3:55PM– 4:05PM · Ops Roulette

Morning Networking Break

Grab a cup of coffee and hang with your peers playing Ops Roulette!

2021-03-30T11:55:00Z 2021-03-30T12:05:00Z America/New_York Morning+Networking+Break https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 4:05pm 4:05PM– 4:20PM · Main Stage

Digital Media Drilldown

Head of Content Tameka and Senior Editor Lynne take a look at the topics at the forefront of digital revenue professionals' minds.

2021-03-30T12:05:00Z 2021-03-30T12:20:00Z America/New_York Digital+Media+Drilldown https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 4:20pm 4:20PM– 4:30PM · Main Stage

Take Charge of Your Identity Strategy

In February, Permutive commissioned Forrester to learn advertisers and publishers views on identity. Join this session to get a sneak peek at the results.

2021-03-30T12:20:00Z 2021-03-30T12:30:00Z America/New_York Take+Charge+of+Your+Identity+Strategy https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 4:30pm 4:30PM– 4:40PM · Main Stage

10 Questions For Navigating Consumer Privacy

Meredith’s Chief Privacy Officer shares key learnings from brands and publishers to explain how to navigate consumer privacy through changing laws and tech.

2021-03-30T12:30:00Z 2021-03-30T12:40:00Z America/New_York 10+Questions+For+Navigating+Consumer+Privacy https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 4:40pm 4:40PM– 4:50PM · Main Stage

Capitalizing on the Programmatic Deal Boom

Deals are generating 6X more than the CPMs of open auctions. In this session, Adomik will reveal the best practices for deal trends to follow in 2021.

2021-03-30T12:40:00Z 2021-03-30T12:50:00Z America/New_York Capitalizing+on+the+Programmatic+Deal+Boom https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 4:50pm 4:50PM– 5:00PM · Main Stage

The Pivot to Privacy & Publisher Panic: Next-Gen Identity Myths, Busted!

Join Pandora’s Maria Breza, VP, Audience Data Ops, as she shares lessons learned in successfully preparing for Apple’s disruptive IDFA updates.

2021-03-30T12:50:00Z 2021-03-30T13:00:00Z America/New_York The+Pivot+to+Privacy+%26+Publisher+Panic%3A+Next-Gen+Identity+Myths%2C+Busted%21 https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:00pm 5:00PM– 5:20PM · Main Stage

Self Serve to the Rescue

Revenue professionals talk about self-serve as a tool to help sales teams provide advertisers with white-glove service throughout the entire sales process.

2021-03-30T13:00:00Z 2021-03-30T13:20:00Z America/New_York Self+Serve+to+the+Rescue https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:20pm 5:20PM– 5:25PM · Main Stage

Tuesday Morning Wrap Up

What a morning (and early afternoon)! What kind of crazy things can the gang have in store for the afternoon?

2021-03-30T13:20:00Z 2021-03-30T13:25:00Z America/New_York Tuesday+Morning+Wrap+Up https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:25pm 5:25PM– 5:55PM · Ops Roulette

Midday Networking Break

Grab a cup of coffee, play some Ops Roulette and prepare yourself!

2021-03-30T13:25:00Z 2021-03-30T13:55:00Z America/New_York Midday+Networking+Break https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Is Web Video Still Sexy?

CTV, CTV, CTV … Media buyers and DSPs are salivating, but most publishers aren’t producing a ton of content that falls into the CTV bucket (yet).

2021-03-30T13:55:00Z 2021-03-30T14:35:00Z America/New_York Is+Web+Video+Still+Sexy%3F https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Secrets of Managing and Collaborating Remotely

2021-03-30T13:55:00Z 2021-03-30T14:35:00Z America/New_York Secrets+of+Managing+and+Collaborating+Remotely https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Speeding Up Your Ads and Headers

2021-03-30T13:55:00Z 2021-03-30T14:35:00Z America/New_York Speeding+Up+Your+Ads+and+Headers https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

BYOD (Bring Your Own Data): Successful Targeting in a Cookieless World

BYOD: as the fog clears over the new post 3P cookie strategy, it's clear that the open internet can no longer rely on large data providers for deals or OpenRTB.

2021-03-30T13:55:00Z 2021-03-30T14:35:00Z America/New_York BYOD+%28Bring+Your+Own+Data%29%3A+Successful+Targeting+in+a+Cookieless+World https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Happens In Ad Ops Saves the Internet Part II

What Happens in Ad Tech co-hosts Erik Requidan and Ryan McConaghy return for another round of philosophical discussion about the cookie afterlife.

2021-03-30T13:55:00Z 2021-03-30T14:35:00Z America/New_York Happens+In+Ad+Ops+Saves+the+Internet+Part+II https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 6:35pm 6:35PM– 7:25PM · Tech Hall

Tech Crawl in the Tech Hall

Visit the sponsor booths in the exhibit hall to learn about the most cutting edge tech in advertising... and to become eligible for AWESOME PRIZES!

2021-03-30T14:35:00Z 2021-03-30T15:25:00Z America/New_York Tech+Crawl+in+the+Tech+Hall https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 7:25pm 7:25PM– 7:45PM · Main Stage

How Private is the Privacy Sandbox?

There's been a lot of talk about how the Privacy Sandbox will enable advertising in the future. But is it actually more private for users?

2021-03-30T15:25:00Z 2021-03-30T15:45:00Z America/New_York How+Private+is+the+Privacy+Sandbox%3F https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 7:45pm 7:45PM– 7:50PM · Main Stage

Tuesday Wrap-Up

All right, kids—what did we learn today?

2021-03-30T15:45:00Z 2021-03-30T15:50:00Z America/New_York Tuesday+Wrap-Up https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 7:50pm 7:50PM– 8:00PM · Ops Roulette

Afternoon Networking Break

Take a breather, network by playing Ops Roulette, and be prepared for some afternoon fun!

2021-03-30T15:50:00Z 2021-03-30T16:00:00Z America/New_York Afternoon+Networking+Break https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 8:00pm 8:00PM– 9:00PM · Breakout Sessions

Activity - The Mentalist

How did he know that? Join Mentalist, Jon Fitch, for today's activity as he works with you in an interactive program that is sure to astonish and amaze.

2021-03-30T16:00:00Z 2021-03-30T17:00:00Z America/New_York Activity+-+The+Mentalist https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 8:00pm 8:00PM– 9:00PM · Breakout Sessions

Activity - Drag Queen Bingo

Join us for a fabulous and hilarious evening of Drag Queen Bingo with our friends over at Bingo Queens. It's simple, fast, and easy fun

2021-03-30T16:00:00Z 2021-03-30T17:00:00Z America/New_York Activity+-+Drag+Queen+Bingo https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 8:00pm 8:00PM– 9:00PM · Breakout Sessions

Activity - Red Hot Trivia Peppers!

Back by popular demand, it's TRIVIA! Quiz Night America will test your trivia skills once again....join us!

2021-03-30T16:00:00Z 2021-03-30T17:00:00Z America/New_York Activity+-+Red+Hot+Trivia+Peppers%21 https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 30, 2021 8:00pm 8:00PM– 9:00PM · Breakout Sessions

Activity - HIIT Exercise Class

Get on out of that office chair and join us for a 50-minute session that will give you a full body workout and the full Combine Z gym experience!

2021-03-30T16:00:00Z 2021-03-30T17:00:00Z America/New_York Activity+-+HIIT+Exercise+Class https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 2:30pm 2:30PM– 3:00PM · Ops Roulette

Reception and Networking Open

Drop in early, mark the sessions that interest you, get yourself settled, and say hi to your peers in the chat!

2021-03-31T10:30:00Z 2021-03-31T11:00:00Z America/New_York Reception+and+Networking+Open https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 3:00pm 3:00PM– 3:05PM · Main Stage

Wednesday Kickoff

Just some quick housekeeping, then we'll get on with the show.

2021-03-31T11:00:00Z 2021-03-31T11:05:00Z America/New_York Wednesday+Kickoff https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 3:05pm 3:05PM– 3:35PM · Main Stage

When Less is More: Building a Successful Advertising Business from a Subscription-First Model

Hear how The Times is focusing on fewer, higher quality ads and using its first-party data to offer targeting based on emotional states and reader motivations.

2021-03-31T11:05:00Z 2021-03-31T11:35:00Z America/New_York When+Less+is+More%3A+Building+a+Successful+Advertising+Business+from+a+Subscription-First+Model https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 3:35pm 3:35PM– 3:45PM · Main Stage

How Top Publishers Are Maximizing Opt-Ins

In order to maintain opt-ins, personalization, and ad delivery, publishers must configure CMPs that strike a balance between compliance and UX..

2021-03-31T11:35:00Z 2021-03-31T11:45:00Z America/New_York How+Top+Publishers+Are+Maximizing+Opt-Ins https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 3:45pm 3:45PM– 3:55PM · Ops Roulette

Morning Networking Break

Need a caffeine injection? Now is the time! Then stop in to play some Ops Roulette!

2021-03-31T11:45:00Z 2021-03-31T11:55:00Z America/New_York Morning+Networking+Break https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 3:55pm 3:55PM– 4:05PM · Main Stage

How your CMS is killing your ROI

Peek under the hood of today's CMS' limitations, evaluate your current tech stack, and the importance of focusing on CX to build audience and maximize yield.

2021-03-31T11:55:00Z 2021-03-31T12:05:00Z America/New_York How+your+CMS+is+killing+your+ROI https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 4:05pm 4:05PM– 4:25PM · Main Stage

Illuminating the Programmatic Supply Chain

For programmatic sellers, DSP demand can be a black box. Do DSPs really reward high-efficiency supply paths?

2021-03-31T12:05:00Z 2021-03-31T12:25:00Z America/New_York Illuminating+the+Programmatic+Supply+Chain https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 4:25pm 4:25PM– 4:40PM · Main Stage

The State of Brand Suitability and Its Effects on Publisher Monetization

Brand suitability requirements that maintain a brand’s trust in their digital ad spend have also led to publisher concerns about transparency and monetization.

2021-03-31T12:25:00Z 2021-03-31T12:40:00Z America/New_York The+State+of+Brand+Suitability+and+Its+Effects+on+Publisher+Monetization https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 4:40pm 4:40PM– 5:00PM · Main Stage

Diversity 2.0: The Next Phase of DEI in Digital Media and Advertising

Join Ad Tech Collective for a discussion with digital media and advertising diversity champions as they explore all of this and more.

2021-03-31T12:40:00Z 2021-03-31T13:00:00Z America/New_York Diversity+2.0%3A+The+Next+Phase+of+DEI+in+Digital+Media+and+Advertising https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:00pm 5:00PM– 5:20PM · Main Stage

User Identity? Let's Start With Buyer identity

Join this conversation with leading ad tech platforms as they talk about transparency, trust, and accountability across the ad ecosystem.

2021-03-31T13:00:00Z 2021-03-31T13:20:00Z America/New_York User+Identity%3F+Let%27s+Start+With+Buyer+identity https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:20pm 5:20PM– 5:25PM · Main Stage

Wednesday Morning Wrap Up

A quick summary of the morning and a look at the afternoon.

2021-03-31T13:20:00Z 2021-03-31T13:25:00Z America/New_York Wednesday+Morning+Wrap+Up https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:25pm 5:25PM– 5:55PM · Ops Roulette

Afternoon Networking Break

2021-03-31T13:25:00Z 2021-03-31T13:55:00Z America/New_York Afternoon+Networking+Break https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Audio Goes Boom

With the accelerating growth of podcasts, smart speaker ownership and live audio consumption comes a load of opportunities for publishers to cash in.

2021-03-31T13:55:00Z 2021-03-31T14:35:00Z America/New_York Audio+Goes+Boom https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Beyond Paywalls: Show Me Some (More) Money

What are some of the technical challenges that stem from monetizing content beyond paywalls, and how are ad ops pros solving them?

2021-03-31T13:55:00Z 2021-03-31T14:35:00Z America/New_York Beyond+Paywalls%3A+Show+Me+Some+%28More%29+Money https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Outsourcing Your Ad Ops

How do you know when it's time to outsource vs fully building in-house? This session provides best practices for outsourcing your ad ops.

2021-03-31T13:55:00Z 2021-03-31T14:35:00Z America/New_York Outsourcing+Your+Ad+Ops https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 5:55pm 5:55PM– 6:35PM · Breakout Sessions

Publishers Have the Power: Harnessing Your First-Party Data

Publishers, demand partners, and tech providers discuss how they're thinking about unauthenticated traffic and how pubs can harness their first-party data.

2021-03-31T13:55:00Z 2021-03-31T14:35:00Z America/New_York Publishers+Have+the+Power%3A+Harnessing+Your+First-Party+Data https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 6:35pm 6:35PM– 7:25PM · Tech Hall

Tech Crawl in the Tech Hall

Visit the sponsor booths in the exhibit hall to learn about the most cutting edge tech in advertising... and to become eligible for AWESOME PRIZES!

2021-03-31T14:35:00Z 2021-03-31T15:25:00Z America/New_York Tech+Crawl+in+the+Tech+Hall https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 7:25pm 7:25PM– 7:45PM · Main Stage

Is Contextual Primed For the Cookieless Future?

This buy side/sell side conversation looks at how buyers and sellers should rethink contextual, from how it’s bought and sold to who should be leading it.

2021-03-31T15:25:00Z 2021-03-31T15:45:00Z America/New_York Is+Contextual+Primed+For+the+Cookieless+Future%3F https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 7:45pm 7:45PM– 7:50PM · Main Stage

Wednesday Wrap-Up

All right, kids—what did we learn today?

2021-03-31T15:45:00Z 2021-03-31T15:50:00Z America/New_York Wednesday+Wrap-Up https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

March 31, 2021 7:50pm 7:50PM– 9:00PM · Main Stage

PubForum Virtual Happiest Happy Hour

Let's have some fun—even if it's virtual! Join us to play Consensus of Humor - plus, we'll be giving away some prizes for amazing answers to survey questions.

2021-03-31T15:50:00Z 2021-03-31T17:00:00Z America/New_York PubForum+Virtual+Happiest+Happy+Hour https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 2:30pm 2:30PM– 3:00PM · Ops Roulette

Reception and Networking Open

Drop in early, mark the sessions that interest you, get yourself settled, and say hi to your peers in the chat!

2021-04-01T10:30:00Z 2021-04-01T11:00:00Z America/New_York Reception+and+Networking+Open https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 3:00pm 3:00PM– 3:05PM · Main Stage

Thursday Kick Off

Some quick housekeeping, then we'll get on with the show.

2021-04-01T11:00:00Z 2021-04-01T11:05:00Z America/New_York Thursday+Kick+Off https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 3:05pm 3:05PM– 4:05PM · Main Stage

Special Webinar: Advanced TV Insights and Best Practices from Google Ad Manager

This webinar will highlight a variety of new Ad Manager insights and help you understand how you can grow your video business.

2021-04-01T11:05:00Z 2021-04-01T12:05:00Z America/New_York Special+Webinar%3A+Advanced+TV+Insights+and+Best+Practices+from+Google+Ad+Manager https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 4:05pm 4:05PM– 4:25PM · Main Stage

Harnessing the Power of CTV

This panel will explore both the opportunities and challenges, as well as the full potential of CTV for publishers and marketers.

2021-04-01T12:05:00Z 2021-04-01T12:25:00Z America/New_York Harnessing+the+Power+of+CTV https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 4:25pm 4:25PM– 4:40PM · Main Stage

The Great Addressability Experiment: Testing for Success in a New Era

This session will take attendees through cutting-edge best practices in addressability experimentation that give publishers and advertisers an advantage..

2021-04-01T12:25:00Z 2021-04-01T12:40:00Z America/New_York The+Great+Addressability+Experiment%3A+Testing+for+Success+in+a+New+Era https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 4:40pm 4:40PM– 5:00PM · Main Stage

When All Is Said and Done: How Valuable Is Publisher Data?

With all the privacy changes, first-party publisher data is growing in importance. This panel talks about challenges ahead and what needs to be solved.

2021-04-01T12:40:00Z 2021-04-01T13:00:00Z America/New_York When+All+Is+Said+and+Done%3A+How+Valuable+Is+Publisher+Data%3F https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

April 1, 2021 5:00pm 5:00PM– 5:10PM · Main Stage

Thursday Wrap Up & Tech Crawl Prizes

OK kids what did you learn today? Plus, we'll announce the winners of the tech crawl prizes.

2021-04-01T13:00:00Z 2021-04-01T13:10:00Z America/New_York Thursday+Wrap+Up+%26+Tech+Crawl+Prizes https%3A%2F%2Fhopin.com%2Fevents%2Fadmonsters-virtual-publisher-forum Hosted virtually on Hopin (link in the description)

Speakers

David Rowley

Founder, Bootleg

Ally Taveniere

VP, Marketing, Martini Media

Allison Lambroza

Director of Sales, Travel & Growth

Ryan McConaghy

Head of Revenue Operations, The Atlantic

Hibo Griffin

Director, Commercial Data

Simon Goldrick

Director, Programmatic Strategy, Everyday Health

Alicia Ray

Founder, Ad Tech Collective

Andrew Baron

SVP Identity & Marketplace, PubMatic

Lisa Howard

SVP, General Manager, Media, The New York Times

Carlos Bracho

Head of Ad Technology, Axel Springer

Jared Collett

Sr. Director of Ad Operations & Analytics, Major League Fishing

Stephanie Hanson

Offering Manager, OneTrust Preference Choice

Chris Kane

Partner, Jounce

Jeffrey Mayer

Vice President, Programmatic, TSM

Aaron Smith

Director of Revenue Operations, IGN

Farah Zaman

VP, Chief Privacy Officer, Meredith

Marc Boswell

CRO, LoveToKnow Media

Melissa Chapman

Founder and Principal, Part Two Consulting

Christian Carrillo

Manager, Ad Operations, Dotdash

John Clyman

VP Engineering, Marketplace Quality & Security, Magnite

Grant Cohen

Head of Endemic Media, Roku

Ron Duque

Head of Advertising and Ad Tech Operations, Weatherbug

Brooke Edwards-Plant

Sr. Director of Ad Ops and Ad Tech, The Atlantic

Juergen Galler

CEO & Co-Founder, 1PlusX

Erica Osher

Senior Director of Sponsorship Products and NPM Creative, NPR

Matthew Papa

SVP of Global Partnerships, Captify

Brian Lee

Head of Programmatic Sales, Time

Ericka Riggs

Ericka Riggs, Chief DEI Officer, Omnicom Specialty Marketing Group

Keith Gooberman

CEO and Co-Founder, Programmatic Mechanics

Rich Zeroth

Vice President Programmatic Monetization, Meredith

Craig Berkley

Media Consultant

Chelly Jones

Director of Digital Advertising Operations, The Washington Post

Darcy Baber

Director of Product Management, SOVRN

Ben Balbona

Head of Revenue Strategy and Operations, Dexerto

Bryan Barletta

Founder, Sounds Profitable

Rachel Callava

Senior Director of Ad Solutions, Univision

Valerie Gayol

Vice President, Marketing, Ziff Davis

Lincoln Gunn

Head of Global Operations and Partnerships, Fandom

Andrew Harding

Vice President, Slate Studios, Slate

Stefan Havik

Director Digital Business Development, DPG Media

Emily Healy

Director, Digital Standards, Publicis Media

Jillian Hershman

Director of Product Marketing, The New York Times

Lila Hunt

Head of Advertising Strategy, HowStuffWorks

Andrew Kraft

Chief Operating Officer, Maven

Louis-David Mangin

CEO and Cofounder, Confiant

Rachael McCombs

Sr. Director Ad and Media Operations, Digital Trends

Mike McLeod

Director, Ad Product and Technology, PGA Tour

Bobby Noble

Director, Ad Operations, Disney Advertising Sales

Michael Ogunjobi

Customer Success Lead, Permutive

Jacqueline O'Neill

Executive Director, Ad Operations, Vox Media

Peentoo Patel

Group Product Manager, Video, Google Ad Manager

Peo Persson

Co-founder and CPO, DanAds

Erik Requidan

Founder and CEO, Media Tradecraft

Imad Sarrouf

Head of Publishers, DMS, Choueiri Group

jermaine roseman

Sr. Director, Advanced Advertising Solutions, A+E Networks

Michael Shaughnessy

COO, Fabrik

Carsten Schwecke

CEO, Axel Springer

Rebeca Solorzano

SVP, Programmatic Operations & Strategy, Forbes

Collette Spagnolo

Director of Marketing Analytics, DV Publisher Suite

Ashley Spoering

Manager, Ad Ops & Media Planning, Her Campus Media

Jen Stewart

Senior Director of Video Operations & Post Production, Complex Networks

Ash Vemulapalli

Associate Director Product Management, PubMatic

Maddy Want

Director of Product, Index Exchange

Rob Beeler

Chair, Advisory Board, AdMonsters

Husani Oakley

Chief Technology Officer, Deutsch NY

Lynne d Johnson

Senior Editor, AdMonsters

Tameka Kee

Head of Content, AdMonsters

Maria Breza

Vice President, Audience Data Operations & Ad Quality Measurement

Paul Bannister

Chief Strategy Officer, CafeMedia

Frank de Laigue

VP of Sales & Strategic Partnerships, North America, Adomik

Carolyn Ganon

Product Manager, Video, Google Ad Manager

Nikki Gertner

Senior Product Marketing Manager, Celtra

Scott Messer

SVP, Media, LEAF Group

Pilar Prassas

Global Head of Revenue Operations, Thomson Reuters

Brittany Warren

Associate Director, Client Services - SMB, Pandora

Aphrodite Brinsmead

Senior Product Marketing Manager, Permutive

The event is over

Hosted by AdMonsters

Access Intelligence

Booths

1plusX

Unlock the full value of your data

AAX

Acceptable Ads Exchange

Adomik

Smart Advertising Analytics to Turn Insights Into Revenue

Celtra

Ad Product Innovation for Publishers

Clipcentric

The Ingenuity Behind Advertising’s Best Impressions

Confiant

FIRST TO MARKET LEADERS IN AD QUALITY AND SECURITY.

DanAds

Industry-leading self-serve provider

DoubleVerify

Improve performance, quality and yield in one place

Fabrik

Publishing Reimagined

Koddi

The marketplace ad platform built for publishers

Google Ad Manager

Reimagine the commercial break.

Ogury

How to build the most effective monetization strategy

MediaMint

Flexibility, Scalability, and Efficiency to Run Faster

OneTrust

Consent Management Platform for Publishers

Permutive

The only data platform built on Edge.

PubMatic

RESULTS. DELIVERED.

Sovrn

Power to the Publisher

Undertone

Intelligent High Impact

Unruly

A leading video ad platform